AG CareHair Colour Sterling Silver Toning Shampoo, 33.8 Fl Oz (Pack of 1)

I've used three different "purple shampoos" for my gray hair. One turned my hair lavender punk. Another stained my fingernails so it appeared I had dirt under my nails. This brand is perfect and I've used for over 5 years. Worth the price. I use it with every shampoo (every 2-4 days). My husband who has white hair uses it too and it keeps the yellow at bay. Great product.

I bought this on a recommendation from my hair dresser. This works like MAGIC - I was skeptical at first. The brassy blonde colour from bleaching disappears after even one wash (and I have naturally black hair so we get the worst brassy colour with this natural hair colour). I have the conditioner as well, and together they truly are a dynamic duo. I wash my hair every 2 to 3 days. (I would recommend using this every third wash. In between, use a sulfate-free shampoo like the coconut shampoo/conditioner by Oraganix to minimize reverting back to the brassy colour.) If you're looking for a little bit of extra UMPH in the colour for a special night out etc then use it 2 washes in a row. Worth the price I would say!! Works like a charm. There are many others out there - this is the best and you will never see the purple as dark as this one.

I only buy cruelty-free products, and this shampoo is great, especially formulated for my previously grey hair which now shines silvery. I just love it, have been buying it for about 5-6 years, will not change. They also make a great conditioneer.

I use this shampoo couple times a week, it takes the orangey color away and it smells good, it keeps my hair shiny, and yet healthy, even tough the color is dark it does not leave it in the hair after rinse!The combination with the conditioner is great, I don't have to use an extra product to keep it soft, frizzy, and manageable.I'm sticking with this one hopefully out there you guys don't waste money on other products because this is the one!

I have used this shampoo for over 3 years each time I wash my hair. I leave it on for 10 minutes each use and it works wonderfully! It is a bit drying however, using the AG moisturizing conditioner works wonders!! Try them in combination!!